From 4.5 to 10 million people: Pearson's Kate James explains why Project Literacy's bold strategy has paid off
How Project Literacy Lab start-up accelerator is working to close the gap
Watch Kate’s inspiring interview and learn more about Project Literacy Lab and how the participating ventures grew from reaching 4.5 million to 10 million people with their products and services in just under 12 months.
What connects cheap solar lighting, machine learning and an African children’s cartoon series? The perhaps surprising answer is that each is a potential solution in helping end the global illiteracy crisis.
Earlier this month Pearson hosted the Project Literacy Lab Summit, a three-day event as part of a partnership with the Unreasonable Group to accelerate high-growth businesses dedicated to closing the global literacy gap by 2030. Ten ventures that are doing groundbreaking work in the space gathered in London to showcase their innovative solutions, meet with investors and to be coached by Pearson employees.
The entrepreneurs presented their solutions in a ‘TED-style’ event at the Royal Institution of Great Britain where they shared the stage with actress, entrepreneur and Project Literacy ambassador Lily Cole and Pearson’s own Kate James and Rod Bristow. Kate was interviewed by Sam Baker, journalist and co-founder of The Pool, about her vision for Project Literacy Lab and how she sees illiteracy as a global humanitarian crisis. Watch Kate’s inspiring interview here and learn more about Project Literacy Lab and how the participating ventures grew from reaching 4.5 million to 10 million people with their products and services in just under 12 months.
And why not reach 100 million with the next cohort of entrepreneurs that are being selected to participate in the next accelerator? Pearson has set the challenge and is looking to bring on-board a new cohort of entrepreneurs during an accelerator program to be held in New York in November 2017.
If you are interested in getting involved or would like to receive more information about Project Literacy Lab find out more about ways you can help close the literacy gap.
More about Project Literacy Lab:
Last year, the inaugural Project Literacy Lab program brought together for-profit ventures, headquartered across 5 continents, in a private venue just outside of San Francisco. Over the course of this two week program, Pearson and the Unreasonable Group, as part of the Project Literacy campaign, aligned these entrepreneurs with the resources, mentorship, access to financing, and the global network of support needed to help them scale faster.
Since the Lab launched, five of the ventures have received additional financing, another five have received notable awards such as the Schwab Social Entrepreneur of the Year Award, 10 reported closing significant new partnerships or customer contracts, and all 16 were featured in Forbes, the Guardian and Fast Company. Most notably, across the cohort the customer base increased from 4.5 million to over 10 million in less than a year.
21 Jun 2017 - 11:29